THE BIRUKI STORY

Biruki, derived from the Arabic word for "blessed," embodies our mission to infuse every aspect of your life with a sense of gratitude and elegance.

Since our inception in 2021, we've been dedicated to producing sustainable active streetwear that seamlessly blends functionality with style. From the gym to the bustling streets and everything in between, our versatile designs cater to the modern individual's dynamic lifestyle. Complementing our apparel line, we take pride in crafting genuine cowhide leather sneakers, timeless pieces that defy the ebb and flow of fashion trends.

Designed in the vibrant landscape of the UAE, our products reflect the rich cultural tapestry of the region. At the heart of Biruki lies a commitment to excellence, reflected in every stitch, seam, and silhouette.

Each piece is crafted with meticulous attention to detail, blending the highest quality materials with innovative design to deliver unparalleled comfort and style. But beyond aesthetics, Biruki is driven by a deeper purpose—to tread lightly on the planet.

At Biruki, we believe in everyday luxury, offering wardrobe essentials that are both classy and eye-catching. With us, dressing becomes effortless; simply choose your favorite color according to your mood, and slip into our active streetwear set for an instant boost of confidence and comfort.

Welcome to Biruki, where each garment is a testament to the beauty of simplicity and the joy of being blessed.

OUR FOUNDERS

Biruki is more than just a brand; it's a testament to the power of partnership and shared dreams. Founded by a married couple with a passion for fashion and sustainability.

Biruki began as a vision to create stylish and comfortable activewear that leaves a minimal footprint on the planet.

What started as Maryam’s personal dream quickly transformed into a reality, fueled by the dedication of a loving husband, Saad, who became the driving force behind the brand's operations. With the support of our families, who have wholeheartedly joined us on this journey, Biruki has grown into a symbol of quality, comfort, and style.

Our core values, rooted in family, comfort, and the pursuit of excellence, drive everything we do. Together, we invite you to join us on our journey toward a greener, classier, and more comfortable world of active streetwear.

Welcome to the Biruki family, where fashion meets conscience, comfort meets style and sustainability is the guiding light.